...
- Archivist / full service researcher
- Pam, Female, 50 yrs. old
- Answer questions for researchers and connects them to resources
- Public Relations
- Aimee, Female 28 yrs. old
- Looks for cool photos to post to social media outlets and unique story ideas
- Executive administrative assistants
- Linda, Female 45 yrs old
- Quickly gets her boss what he needs either for a speech or meeting
- Researchers / Project Managers
- Stephen, Male, 55 yrs. old
- Engineer researcher looking for the cost estimates used on an Air Force project from the 1970s
Academic Library Persona example:
- Background:
- Name: Julian
- Age: 27
- Location: New York City
- Year: 4th year graduate student (typically spent teaching, researching, and writing his dissertation)
- Major: American Studies, interests include History of American Music, 20th Century Cultural & Intellectual History, Material Culture, Public Humanities
- Technology: MacBook Air, Android phone
- Use case:
- Julian is only on campus three days a week. These are the days that he teaches and holds office hours. The rest of the week, he is based in the city. Because he is only at Yale for a few days a week, he games the library online systems in order to maximize his time on campus. He checks carefully to see what he can view online and what he needs to use on site. Currently, Julian is preparing an article on representations of musicians in the popular press. At this point he is not focused on any particular musician but wants to look at newspaper clippings, posters, caricatures, and photographs for major 20th century musicians. Overall, Julian hopes to tie this work into his dissertation, focusing on Copland and his network.
- Julian is only on campus three days a week. These are the days that he teaches and holds office hours. The rest of the week, he is based in the city. Because he is only at Yale for a few days a week, he games the library online systems in order to maximize his time on campus. He checks carefully to see what he can view online and what he needs to use on site. Currently, Julian is preparing an article on representations of musicians in the popular press. At this point he is not focused on any particular musician but wants to look at newspaper clippings, posters, caricatures, and photographs for major 20th century musicians. Overall, Julian hopes to tie this work into his dissertation, focusing on Copland and his network.